User Guide

Modified on Wed, 23 Aug 2023 at 02:14 PM

M2E Sales Channels is one of the M2E Сloud apps. Here are the basics to help you set everything up.

About the app

M2E Sales Channels is designed for digital retailers and wholesalers. It automatically syncs your store inventory with leading e-commerce platforms — eBay, Amazon & Walmart. 

The app allows you to accelerate global sales and increase revenue by creating listings and managing stock & orders across multiple marketplaces from a single, user-friendly interface.

Watch our Sales Channels overview on YouTube.

Step 1. Sign up

Start your Sales Channels journey by creating an account. Enter your details, confirm your email, and make up the password. That’s it!

Step 2. Go through the onboarding wizard

It’s time to add some products to your Sales Channels. The process is fully automated. Simply link the channel you want to import your items from. Start with eBay, Amazon, or Walmart and connect to store (optional).

Then, confirm Data Source and Order settings and set the default policies that the app will use to manage your inventory and synchronize product data with Channels.


In the last step of the onboarding wizard, you can enable synchronization for linked items and list them on connected Channels right away. 

Adding accounts doesn’t enable item synchronization via Sales Channels. You can get acquainted with the app first and enable item synchronization manually later.

Step 3. Enable price and QTY synchronization

Sales Channels will match items from your connected channel and store accounts by SKU and Product ID and link them automatically. 

Still, if no match is found for the product, you can link it manually in the Integration grid.

Now let’s enable synchronization for Sales Channels to update the price and quantity of your products. Toggle the sync for a single product or do it for multiple products in bulk.

You can list new items on Channels by following the step-by-step tutorial for eBay and Amazon

Step 4. Check activity logs

Sales Channels activity logs give you a greater insight into how your business operates. In the product card, check events related to the product and troubleshoot the issues if any occur.

Otherwise, go to the Logs tab to get a full list of the logs for all your products.

Step 5. See the dashboard summary

The Sales Channels dashboard is designed to give a broad overview of your products, orders, and shipments.

Use interactive charts to track your sales performance, get summaries across integrations, stay informed about critical issues, and make data-driven business decisions.

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